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  • Breakfast
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Johnny Brunet Media Kit

Work With Me

I'm Johnny Brunet—a former short-order cook and full-time content creator focused on helping everyday people get confident cooking on their Blackstone griddle

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With over 140,000 YouTube subscribers, a growing email list of 11,000+ (50% open rate), and 18,000+ monthly website visitors, I create high-trust content designed to reach backyard cooks and family-first food lovers across the U.S.


My Audience

  • 83.6% Male
  • Primarily ages 35–65
  • 83.5% U.S.-based, followed by Canada and the UK
  • Blue-collar, practical buyers who care about value and ease—not fluff

My viewers are exactly the people buying outdoor gear, cooking tools, and products built to last.


Sponsorship Options

I offer a few different ways to partner depending on your goals and the fit:

1. YouTube Video Integration

A 60–90 second product feature inside a relevant griddle recipe video.
Includes a verbal mention, on-screen visuals, and links in the description + pinned comment.

2. YouTube + Website

Everything from above, plus a dedicated blog post on my website.
SEO-optimized, designed for long-term organic traffic with link placement and optional product photos.

3. YouTube + Website + Email

All of the above, plus a dedicated mention in my email newsletter (11K+ subscribers, 50% open rate).
This is the most comprehensive package with reach across all my platforms.

If you're interested in collaborating, reach out for current pricing and availability. Packages are limited to products that truly fit my audience.


Past Brand Partners

Aunt Millie’s Bread, ThermoPro, and others


Let’s Talk

📧 Johnny@johnnybrunet.com
📺 https://www.youtube.com/@JohnnyBrunet

Hey, I'm Johnny!

My first job out of college was running a diner, where I learned how to cook on a griddle. When COVID hit, I bought a griddle for myself and started making YouTube videos. Five years and 18 million views later, I now teach griddling full time. I help everyday folks get the most out of their Blackstone by keeping it simple, beginner-friendly, and real. These aren’t viral recipes—just the kind of food you'd actually make for your family.

More about me

Popular

  • Golden brown shredded hash browns cooking on a Blackstone griddle, with diced onions sautéing nearby and slices of bread to the side.
    How to Make Crispy Shredded Hash Browns on a Blackstone Griddle
  • Italian sausages cooking on a Blackstone griddle with sautéed peppers and onions. Some sandwiches are assembled with melted cheese and hoagie rolls, while a small pot of red sauce warms on a wire rack in the background. The scene is outdoors on a sunny day with green grass and garden plants nearby.
    5 Easy Blackstone Griddle Recipes (Perfect for First-Time Owners)
  • A hearty sandwich of egg cheese, bacon and avocado on griddled texas toast
    Bacon Avocado Breakfast Sandwich on a Blackstone Griddle
  • A hearty breakfast sandwich on toasted Texas toast, stacked with a fried egg, thick sausage patty, crispy hash browns, grilled onions, tomato slices, and lettuce, served on a white plate atop a flat top griddle.
    Smothered Sausage Breakfast Sandwich on a Blackstone Griddle

Grab my E-book for only $15!

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